New Addition: SIK Putters

To continue the pattern of offering boutique brands alongside the big names, Club Champion has brought SIK putters into the fold.

About SIK Putters
SIK’s patented “Descending Loft Technology” — DLT — is a putter face bearing four planar surfaces that descend from 4 degrees at the top of the putter face down to 3, 2 and 1. DLT is important because golfers commonly lean the putter shaft forward or backward during a stroke, which consequently aims the putter face down or up as it makes impact with the ball. As a result, that drives the ball straight into the ground or lifts it up off the ground, respectively — causing an inconsistent roll. While standard one-loft putters generate varied launch conditions, SIK’s four-loft DLT putters are designed to automatically correct the loft of the face at impact. No matter where contact is made with SIK putters, you always end up with an ideal launch angle of 1.5 to 2 degrees. The net result is better distance control and accuracy.

In 2017, SIK connected with PGA Tour player Bryson DeChambeau, who had been struggling with his putting game. SIK founder Steve Harrison and Bryson virtually analyzed every aspect of his putting stroke; the results made Bryson a true believer in DLT and helped SIK custom-fit a putter to his specific needs.

“I could be using any putter on the market today and if I did, they’d probably be paying me a lot of money. SIK has never paid me a dime to play their putter!” said DeChambeau. “Their patented Descending Loft Technology allows me to consistently launch the ball properly and because of that I have seen a huge gain in putting confidence and performance.”

As Bryson started climbing the world rankings, other professionals took notice of SIK’s technology. D.A. Points won with his SIK putter in March of 2017. The very next week, Bryson tallied his first win — marking a critical turning point as he steadily improved his putting stats. He is now consistently in the top 20 in putting statistics. In July 2020, DeChambeau became the first player to lead a tournament in “strokes gained: off the tee” and “strokes gained: putting” when he won in Detroit.

In a similar methodology to that of Club Champion, SIK treats amateurs like professionals. Every custom-built SIK putter is CNC milled to the player’s precise specs. The company launched a nationwide fitting system that will be in all 74 of Club Champion’s custom club fitting locations by late summer 2020.

With the promise of optimizing launch angle and reducing side spin — which improves both distance control and accuracy — SIK putters might be the option for you. Book a putter fitting with Club Champion’s Master Fitters today to find out: clubchampiongolf.com.