We know there’s nothing worse than a three-putt on a hole that should have been an easy par. Could practice help? Always. But there’s a chance something else is keeping you from reaching your putting potential — your equipment. To solve this problem, we created “Putter Fitting Month” to focus on the club responsible for over 40% of your strokes.

From September 1-30, 2021, all 85 Club Champion locations will waive the putter fitting fee, valued at $100, for any golfer who purchases a new putter or custom putter shaft with Club Champion installation.

“We see golfers come in all the time wanting more distance or looking to increase fairways hit, but somehow ignore their putter,” says Nick Sherburne, Master Fitter and Club Champion founder. “Putting may not be as sexy as bombing it off the tee, but your putter is arguably the most important club in the bag if you’re looking to truly play better golf and lower your scores.”

So how does it work? It starts with an unrivaled number of putter options, including models from all the major brands and boutique brands alike. Some of those brands and models are showcased below, to give you a taste of what Club Champion offers beyond just the usual suspects.

SIK Golf

SIK Golf dedicates its time to combat inconsistent launch angles and poor distance control on the green with a unique tech called Descending Loft Technology (DLT). With DLT on the face of each of SIK’s five putter models, each putter head delivers consistent launch angles regardless of the shaft lean at impact, which leads to consistent rolls. With four varying degrees of impact on the face of the putter, consistency is brought to each putt regardless of the angle at which you strike the ball.

As mentioned above, SIK has five putter models – Pro, Jo, DW, Sho and Flo – and each are available through Club Champion in Plumber’s Neck, Slant Neck or Post Neck styles. SIK also has several armlock putters with different hosels and specs depending on what fits the golfer best.

L.A.B. Golf

Lie Angle Balance (L.A.B.) is a patented technology intended to simplify putting. According to the brand, it eliminates torque from the design of a putter, allowing all golfers to consistently repeat their stroke — especially when the pressure is on. Club Champion carries the Directed Force 2.1 model, an aesthetically unique and performance-driven mallet, as well as the B.2 model, a blade-style putter with a minimalist design that fades into the background at address.

L.A.B. putters are 100% milled in the USA and are fully customizable. With RH and LH options, golfers can choose from five alignment options, numerous finishes, custom shaft options, and even faces with or without grooves. Like all Club Champion options, length, loft, grip style and more can be completely optimized to the individual player.

SeeMore Putters

The patented Rifle Scope Technology (RST) on each SeeMore putter head allows golfers to set up the putter perfectly each and every time in relation to the intended target. The bottom portion of each shaft is lined up between two white lines on the top of the clubhead and covers SeeMore’s signature red dot on the heel of the top line. Like a radar locking in on a target, the two parallel white sight lines frame the shaft and serve as an indicator that the golfer is in a perfect position to make a consistent and reliable stroke.

SeeMore has a plethora of putter models to choose from and all can be found and fitted at Club Champion. With a focus on perfect putting alignment and having different variations of shaft location and head design, SeeMore putters are a fitter’s dream.

Edel Golf

Since Club Champion’s inception, our main goal is to get every golfer the perfect fitted equipment to lower their scores and increase their enjoyment on the course. Edel’s goals are exactly the same and the technology they bring to the table is what makes them a perfect partner for us.

The Edel Alignment System (EAS) is a unique putter building strategy with interchangeable weights and alignment plates that are individualized to the golfer using the putter. Every golfer perceives putter shapes and alignment scenarios differently, and with Edel’s arsenal of multiple putter heads, shaft offsets and the interchangeable components, they can create a putter that perfectly fits everything about your game on the green.

Breakthrough Golf Technology

Technology is literally their name. Breakthrough Golf Technology (BGT) has revolutionized the putter shaft with their original Stability shafts, Stability Tour shafts and the brand new Stability Carbon shafts. Traditional putter shafts have always been relatively the same: a steel pipe. The problem with the traditional shafts is that they’re inherently inconsistent and can limit how well golfers perform.

BGT’s shafts remove inconsistencies and help compensate for the typical mistakes any golfer makes on the green. Cooperating with a plethora of putter heads available through Club Champion, a BGT Stability shaft can help any golfer unleash their full putting potential.

These brands and more combine with Science and Motion (SAM) PuttLab technology to help Club Champion master fitters to pinpoint the perfect putter. Our fitters have been trained to understand what each putter brings to the table, and their only goal is to find the best combination of components to lower your scores.

To complement the expansive equipment knowledge and options, Club Champion master fitters are also trained to analyze SAM PuttLab metrics to precisely break down what’s going on with your existing putter. Key criteria about your stroke — club path, face angle at impact, loft, lie angle, consistencies of rotation — should be considered when seeking out a new putter. Data from the SAM PuttLab helps us address those things, as well as other elements like head style, weight, putter length, face balancing and even toe-hang. Your Club Champion fitter will explain what areas need to be changed with a new putter or simply adjusted on your current putter.

Whether you are an occasional golfer or on the links every weekend, every player benefits from a custom-fitted putter. To take advantage of our limited Putter Fitting Month promotion, please visit clubchampiongolf.com.